MALAYSIA’S TOURISM INDUSTRY HOPE TO THRIVE WITH LYF RAJA CHULAN’S YEAR-LONG CAMPAIGN ‘KUALA LUMPUR COMES A-LYF’
‘Kuala Lumpur Comes A-lyf,’ a year-long tourist promotion that highlights Malaysia’s rich legacy and lively culture, was launched by Lyf Raja Chulan, the newest hotel within The Ascott Limited portfolio of hotels and apartments. By planning numerous thematic and cultural events, the program seeks to further animate the Kuala Lumpur heritage district and attract both…